bnbology 101: MBA in Airbnb

The 12-Week Course Map

Eight levels, in the order you'll actually do them. One launched, automated, cash-flowing Airbnb, built alongside your actual life.

Always booked. Never boring.
Your 12 Weeks at a Glance
Weeks 1–2Intro + Biz
Weeks 2–6Secure Property
Weeks 6–8Design & Order
Weeks 8–10Launch Week
Weeks 10–11Tech Stack
Weeks 11–12Run It
Months 3+Scaling
Level 0 · Week 1

Intro

Get oriented, get honest, get set up
  1. Start Here - House Rules
  2. What Airbnb Arbitrage Is
  3. Your 12 Week (or Less) Overview
  4. My Story (Skip If You're in a Hurry)
  5. Tech Stack Overview
Level 1 · Weeks 1–2

Biz Foundations

Become a real, fundable business
  1. Set Up Your Business
  2. Build Your Brand Kit (While You Wait)
  3. Build Your Website
  4. Fund It Without Your Own Cash (EIN Required)
  5. Credit Repair Plan (Only If Needed)
  6. Your Money Rules Before You Spend a Dollar
Level 2 · Weeks 2–6

Secure Property

The right market, the right deal, the signed lease
  1. Market Analysis - Your Top 3
  2. Analyze Your Competition
  3. Finding Deals
  4. Running The Numbers
  5. Reaching Out To Private Landlords
  6. Reaching Out To Apartments
  7. Checking Local Rules + Regulations
  8. Negotiations & Signing the Lease
  9. Compliance + Insurance
Level 3 · Weeks 6–8

Design & Ordering

Beige doesn't book. Build the unit that does.
  1. Pick Your Theme
  2. Your Instagram Moment
  3. Build Your Mockup
  4. Design Every Room
  5. Budget & Build the Shopping List
  6. Stock It Like a Five-Star Host
  7. Order Everything (Timing Matters)
  8. Signs & Extra Templates
Level 4 · Weeks 8–10

Launch Week

The on-site experience: warm-up first, checklist last
  1. The Launch Week Game Plan
  2. Start Your Guidebook (Test It On-Site)
  3. Hire Your Team: Handyman, Contractors & Helpers
  4. Hire & Onboard Your Cleaners
  5. Build Week: What to Pack & On-Site Execution
  6. The Photoshoot
  7. Your Master Launch Checklist (The On-Site Resource)
Level 5 · Weeks 10–11

Tech Stack

Everything on a screen: listings, automation, go live
  1. Your Listing Is Your Sales Page
  2. VRBO + Sync Your Calendars
  3. Set Up Hospitable (and Your Smart Locks)
  4. Automated Guest Messaging
  5. Dynamic Pricing with PriceLabs
  6. Cleaning on Autopilot with Turno
  7. The Full Automation Playbook
  8. Go Live (The Right Way)
Level 6 · Weeks 11–12

Run It (Without It Running You)

Guest experience, five stars, and calm problem-solving
  1. Your First Guests & Getting Five Stars On Purpose
  2. Troubleshooting: Support, Claims & When Things Break
  3. Reading Your Numbers
  4. Your Money Rhythm: Bookkeeping & Quarterly Taxes
Level 7 · Months 3 and Beyond

Scaling

More revenue, less time, next unit
  1. It's Live But It's Not Booking: The Panic-Free Protocol
  2. Filling the Soft Spots & Direct Bookings 101
  3. Your Weekly Hour
  4. Add Upsells & Extra Revenue
  5. Your Landlord After the Keys: The Cheapest Way to Scale
  6. Unit Two (and the Portfolio Math)

The Resource Vault 🧰

Every script, template, checklist, and tracker in the program sits right beside the lesson that uses it, inside the course. The landlord pitch script, the outreach scripts, the regulation-verification script, the lease addendum template, the market analysis template, the lead tracker, the design cheat sheets, the Amazon lists, the setup checklist, and the template guides.

That's the Whole Journey

Twelve weeks, eight modules, and a business that fits into your life instead of consuming it. Boring doesn't perform. Beige doesn't book.

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bnbology 101 · The 12-Week Course Map
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