bnbology 101: MBA in Airbnb

The 12-Week Course Map

Eight modules, in the order you'll actually do them. One launched, automated, cash-flowing Airbnb, built alongside your actual life.

Always booked. Never boring.
Your 12 Weeks at a Glance
Weeks 1–2Intro + Biz
Weeks 2–6Secure Property
Weeks 6–8Design & Order
Weeks 8–10Launch Week
Weeks 10–11Tech Stack
Weeks 11–12Run It
Months 3+Scaling
Module 1 · Week 1

Intro

Get oriented, get honest, get set up
  1. Start Here: House Rules
  2. What Airbnb Arbitrage Is
  3. Your 12 Week (or Less) Overview
  4. My Story (Skip If You're In a Hurry)
  5. Tech Stack Overview
Module 2 · Weeks 1–2

Biz Foundations

Become a real, fundable business
  1. LLC, EIN, + Bank Account Setup Step-By-Step
  2. Build Your Brand Kit
  3. Fund It Without Your Own Cash
  4. Funding Backup Plan
  5. Your Money Rules Before You Spend a Dollar
Module 3 · Weeks 2–6

Secure Property

The right market, the right deal, the signed lease
  1. What Makes a Market Worth It
  2. Check the Regulations (Do Not Skip This)
  3. Analyze Your Competition
  4. Find Real Deals
  5. Run the Numbers
  6. Reaching Out to Private Landlords
  7. Reaching Out to Apartment Communities
  8. Negotiate & Sign the Lease
  9. Insurance & Compliance
Module 4 · Weeks 6–8

Design & Ordering

Beige doesn't book. Build the unit that does.
  1. Pick Your Theme (Beige Doesn't Book)
  2. Build the Mockup (Plan & Design)
  3. Your Instagram Moment
  4. Budget & Build the Shopping List
  5. Stock It Like a Five-Star Host
  6. Order Everything (Timing Matters)
  7. Signs & Extra Templates
Module 5 · Weeks 8–10

Launch Week

The on-site experience: warm-up first, checklist last
  1. The Launch Week Game Plan
  2. Start Your Guidebook (Test It On-Site)
  3. Hire Your Team: Handyman, Contractors & Helpers
  4. Hire & Onboard Your Cleaners
  5. Build Week: What to Pack & On-Site Execution
  6. The Photoshoot
  7. Your Master Launch Checklist (The On-Site Resource)
Module 6 · Weeks 10–11

Tech Stack

Everything on a screen: listings, automation, go live
  1. Your Listing Is Your Sales Page
  2. VRBO + Sync Your Calendars
  3. Set Up Hospitable (and Your Smart Locks)
  4. Automated Guest Messaging
  5. Dynamic Pricing with PriceLabs
  6. Cleaning on Autopilot with Turno
  7. The Full Automation Playbook
  8. Go Live (The Right Way)
Module 7 · Weeks 11–12

Run It (Without It Running You)

Guest experience, five stars, and calm problem-solving
  1. Your First Guests & Getting Five Stars On Purpose
  2. Troubleshooting: Support, Claims & When Things Break
  3. Reading Your Numbers
  4. Your Money Rhythm: Bookkeeping & Quarterly Taxes
Module 8 · Months 3 and Beyond

Scaling

More revenue, less time, next unit
  1. It's Live But It's Not Booking: The Panic-Free Protocol
  2. Filling the Soft Spots & Direct Bookings 101
  3. Your Weekly Hour
  4. Add Upsells & Extra Revenue
  5. Your Landlord After the Keys: The Cheapest Way to Scale
  6. Unit Two (and the Portfolio Math)

The Resource Vault 🧰

Every script, template, checklist, and tracker in the program lives beside its lesson. The vault index in Drive maps them all: landlord pitch script, cold-calling scripts, regulation-verification script, lease addendum template, market analysis template, lead tracker, design cheat sheets, Amazon lists, setup checklist, and the template guides.

That's the Whole Journey

Twelve weeks, eight modules, and a business that fits into your life instead of consuming it. Boring doesn't perform. Beige doesn't book.

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bnbology 101 · The 12-Week Course Map
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